This evening, BMac, brand marketer for G.I.Joe, shared word that there would be NO G.I.Joe HasLab for 2026. No further details were shared on the topic, with BMac noting that we’ll hear more during the G.I.Joe panel at #SDCC.
You can check out his post below or over on his Instagram account, @BMacatron84:
With costs rising across different areas, I can see why a holding off may make the most sense, all things considered. Plus, with Marvel Legends following a “made to order” model, I can see Hasbro following suit for G.I.Joe in the future, even if it is an in-house brand.
What’s your take on this news? Bummed? Relieved? A bit of both?
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