Heads up! For those that collect product from Super7 (ex ReAction+), word was shared yesterday regarding a topic that has impacted most of the toy community – Tariffs.
Read on for the full presser:

Dear Super7 Community,
We want to share an important update about how recent changes in global trade and import tariffs are affecting us.
Starting today, April 24th, an 8% surcharge will be added to all non-apparel items.
We didn’t come to this decision lightly. For as long as possible, we’ve worked to absorb these rising costs ourselves—without passing them along to you. Unfortunately, the scale of these increases has made it unsustainable for us to continue doing so entirely. Even with this surcharge, it still doesn’t cover the full impact we’re facing.
We’re doing everything we can behind the scenes to minimize the effect on our community. If conditions change or a better solution becomes available, we’ll reevaluate this surcharge immediately.
Super7 has always been about more than just toys—it’s about the people who collect them. We’ll keep you updated every step of the way, and we sincerely appreciate your understanding and continued support during this time.
Sincerely,
Team Super7
When we look at the price of a ReAction+ G.I.Joe figure, we can see that tariffs will add an additional $1.60 to the price per figure. Although not a tough pill to swallow, I’m sure folks will have concerns if they’re buying larger/more expensive pieces. Hopefully this whole tariff scenario is put to rest in the most sensible way possible sooner than later.
Will the 8% increase deter you from purchasing Super7 product(s)? Are tariffs impacting your decisions on any other toy purchases? I’d love to hear your take, so sound off in the comments below.
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Honestly, S7 figures are already overpriced for what they are. $20 for a 5 POA figure or an o-ring figure with minimal sculpting and oy one accessory. I would pay more for D17 figs and vehicles, but likely not S7 stuff.
Just my two cents.
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You know Sam, that’s my gripe as well. If I’m going to be charged $20+, at least give me more than 1 or 2 weapons. Heck, you can go get a black major figure with a bag of accessories for less. It’s tough, as I want to support the ReAction+ line, but we’ll have to see how high is too high…and we’re dangerously close as is.
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